Building and maintaining a strong brand is more important than ever in today's digital age. In this ever-evolving digital era, customers are exposed to the multiple marketing efforts of thousands of brands online. Thus, getting the right customer mind share in an uncluttered space proves not only expensive but also difficult at times.

With the attention span of users decreasing and the 15 second marketing at its peak, we understand how important it is to use those few seconds to make an impact. What makes matters even more difficult is the fact that customers are always wary of getting scammed by the wrong brand, thanks to the increasing brand impersonation attempts in the market. Thus, while you have the attention of your customers, it is also crucial to prove to them that you are a legitimate business.

A Verified Business visibility on critical touch points can help you gain user trust and make your brand more accessible. With our Business Profile capability, you can now share your business information and show your authentic brand personality exclusively to Truecaller Users.

The Business Profile capability gives you dedicated sections where you can take the below actions:

• Display your verified brand name and logo: Elevate your brand reputation and create a positive impression in the minds of customers.

• Exhibit your online presence and enhance your accessibility: Add your website and social media links (Facebook, Instagram, X, LinkedIn) along with your play store and app store links.

• Add visual context and appeal with handpicked images: Create a strong visual impression with your customers by adding 3-5 images of your offerings or services in your Business Profile.

• Let your customers know your business: Tell your brand story with a concise description of your business and value proposition.

Adding a Business Profile to your Verified Business Caller ID is simple! Once you have activated your Verified Business Caller ID in the Truecaller for Business console, click on the Business Profile toggle to activate it.

So don’t miss out on showcasing your brand on the most trusted touchpoint, and create your Business Identity Profile today. To learn more, reach out to us at business@truecaller.com.