The future of customer experience is not omnichannel, but intentional.  As businesses work hard to automate outreach at scale, customer experiences are collapsing under intrusive, untrustworthy, and incomplete conversations. In an AI-driven world, the brands that win won’t be the ones that say more, but the ones whose communication makes sense, earns trust instantly, and moves forward with context. Customer experience today is everything but conversations. Think about the last unknown call...

Why your brand experience is broken? As a business, getting customer attention is of utmost importance. But genuine business calls often get ignored by consumers because: They are unable to recognize calls from business' representatives, as there is no brand name or logo on the Caller ID.  In some cases, the name appears improper (misspelled), which might lead to the customer thinking that this is a scammer pretending to be the brand. The caller being unidentified makes consumers suspicious...